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Lebanese T-shirt

By admin • Jun 26th, 2008

Dotcom-unity’s t-shirts with attitude show how slogans can sell - if you can laugh at hard times.


Lebanese people like to show off and they’re sexy. They have been through wars and they like to party. They disagree about everything, but still consider their country to be the best. These might be clichĂ©s, but in the t-shirt business clichĂ©s sell.

Printing “War, Lebanese folklore” on t-shirts could be seen as quite daring in a country where the threat of civil war is in the air again two years after the nation was on the brink of destruction. Some might call it tasteless. But Jihad Habib, founder of small T-shirt production company Dotcom-unity, has done it anyway, and has gone even further.

His collection of t-shirts, mugs, pins, boxer shorts and slips display sometimes ironic, often humorous and always proud taglines reflecting various traits of modern Lebanon. From the iconic “B’ Loubnan” (”I  Lebanon”) to “Some are making iPods while others are making bombs” and the ever-popular “Follow me, I’m Lebanese,” Habib panders to national pride in a lighthearted way.


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